CrossBorderSummit2018 第三届跨境电商国际峰会 April19-22,Shenzhen,China

Price: ￥1,950 - 4,500

Friday, April 20 09:00 to Saturday, April 21, 2018 18:00

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蛇口网谷企业之家 Shekou Net Velley. 7/F,Block B,Technolongy Buliding2,Gongye 6th Road,Nanhai Avenue 1057#,Shekou,Nanshan District,Shenzhen,China.

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Price: ￥1,950 - 4,500

CrossBorderSummit2018 第三届跨境电商国际峰会 April19-22,Shenzhen,China

Friday, April 20 09:00 to Saturday, April 21, 2018 18:00 蛇口网谷企业之家 Shekou Net Velley. 7/F,Block B,Technolongy Buliding2,Gongye 6th Road,Nanhai Avenue 1057#,Shekou,Nanshan District,Shenzhen,China.

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Shekou Net Velley
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Price: ￥1,950 - 4,500

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Friday, April 20 09:00 to Saturday, April 21, 2018 18:00

蛇口网谷企业之家 Shekou Net Velley. 7/F,Block B,Technolongy Buliding2,Gongye 6th Road,Nanhai Avenue 1057#,Shekou,Nanshan District,Shenzhen,China. 蛇口网谷企业之家 Shekou Net Velley. 7/F,Block B,Technolongy Buliding2,Gongye 6th Road,Nanhai Avenue 1057#,Shekou,Nanshan District,Shenzhen,China.

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GlobalFromAsia

GlobalFromAsia.com,Cross Border E-Commerce Community, Help Grow Your Global Business.

GFA致力于全球跨境电商生意人的连接，助力你的跨国业务。

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Cross Border Summit 2018

第三届跨境电商国际峰会

International business is one of the most complicated things a business owner can do, and having a good resource of information and fellow business owners are invaluable.

Cross Border Summit, is the annual conference, brings top business leaders from around the world to share their insights and experience to optimize business in today‘s competitive world markets. The conference will be covering topics like Marketing tactics, staff management, cross-border payment settlement, logistics, warehousing, How to sell on Amazon, eBay, Tmall, JD and other major platform as well as the latest trends on cross-border E-Commerce.

跨国生意对于企业主来讲，是最为复杂的业务，学习其他生意人的经验，掌握别人的失败与成功的知识，将是最有价值，也是最有效的成功方法！

Cross Border Summit，是一年一度的跨境电商国际峰会，将聚集来自世界各地的跨境电商界企业主，CEO，高管，分享他们跨境电商产业链相关的经验与知识，共同探讨和交流学习跨境电商业务发展战略，市场营销，团队管理，跨境支付，物流，仓储，如何在亚马逊、亿贝、天猫、京东等主流电商平台，保持你的销售份额处于领先地位。参加Cross Border Summit，关注最前沿的全球跨境电商趋势变化！

NEWS 新闻

CROSS BORDER SUMMIT 2018: Learn and Connect With Global Top Sellers, April 20th /21st – Shenzhen, China

E-Commerce business executives from around the globe are gathering in Shenzhen to celebrate the growth and expansion of the E-Commerce industry between China and the world.

The aim of Global From Asia’s two-day summit is to gather and share knowledge on importing and exporting and to help businesses grow their professional network.

Summit founder Michael Michelini says, “Our first summit in 2016, second in 2017, combined with a new ‘MatchMaker’ in the Fall has done amazing things to bring together top Chinese and international E-commerce sellers and industry players. Now those partnerships have been forged, in 2018, we’re ascending to the next level.”

He says, “We plan to push the bar higher and challenge the status quo. It’s time to enlighten ourselves and recognise we are all the same, be it Chinese, American, European or African. Let’s drop the borders and go truly global.”

In line with the trade show season, the two-day summit will include intense mastermind sessions, detailed workshops and exciting networking parties. There will also be opportunities to attend the Canton Trade Fair in Guangzhou and make various factory visits.

This year’s summit has attracted a host of international speakers including, Brian Johnson, Danny McMillan, and Will Tjernlund with a particular focus on Amazon FBA business. Michael Michelini says, “This summit is all about making long term relationships - ‘business deals’ - with other leaders in the industry.”

CBS2018 第三届跨境电商国际峰会 | 打破国界，迈向全球，4月20-21日

如今中国跨境电商规模已经稳居世界第一，全球的跨境电商也正在爆发式增长，4月20-21日，来自世界各地的跨境电商企业高管，将齐聚中国深圳，共同庆祝和探讨跨境电商的未来和发展。

主办方Global From Asia团队，旨在通过峰会给全球做跨境电商或进出口贸易的生意人，提供一个干货分享，跨国互相学习和交流的平台。

峰会的创办人迈理倪说：“我们2016年主办了第一届国际峰会，接着2017，我们主办了4月、10月两场国际峰会，我们的10月国际跨境电商供需对接会，将中国的工厂与中国的大卖家和国外的大卖家齐聚一堂，现在大家已经建立了很好的合作关系。2018的国际峰会，我们需要扬升到更高的高度。”

他说，”我们计划将这届峰会推向另一个维度，打破常规，是时候启发大家，认识到我们是地球上的命运的共同体，不管你是中国人，美国人，欧洲人，还是非洲人，我们需要打破国界的概念，真正的走向全球。“

四月也正逢贸易展览季，为期两天的峰会将包括密集的大开脑洞的会议内容，专家培训课，令人兴奋的网络聚会，此外，我们也将组团参观广州的广交会，参观工厂等。

今年峰会吸引了众多国际重量级演讲嘉宾，包括大卖家Brian Johnson, Danny McMillan, Will Tjernlund，都是聚焦亚马逊平台业务，迈理倪说，“我们峰会的特点就在于，帮助跨国企业主们建立长期稳定的合作伙伴关系，“达成跨国合作”。

Cross Border Summit Mentioned in Forbes!

“Cross Border Summit: Held in Shenzhen, China, on [20-21 April, 2018], this event encourages international participation among industry leaders in cross border commerce between China and the rest of the world with content related to marketing, management, manufacturing, and technology. There are numerous roundtable discussions and networking sessions to encourage collaboration and idea generation. This event is hosted by Global From Asia, which also has a fantastic podcast about doing business in China.”

– 12 Business Conferences In China You Should Attend

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What Are People Saying?参会者评论

The team is ready for you!
The question is - are you ready?

Cross Border Summit 2018 in Shenzhen, China.

It will be our third annual conference celebrating the growth and expansion of the cross-border ecommerce and business industry between China and the world.

##What Is The Cross Border Summit ?

For those who haven’t heard (really?!) what Global From Asia’s annual Cross Border Summit - let’s take a quick minute to explain. In late 2015 more and more podcast listeners were visiting China for the trade show season wanting to meet up. It naturally started to become an event in and of itself, here in Shenzhen, China. At the same time, there was a clear lack of international events and business conferences for the cross border ecommerce industry.

Shenzhen is where it is happening - not Guangzhou or Hong Kong! So why are they getting all the attention and visitors?

So, the first Cross Border Summit in Shenzhen became a reality in April 2016. The rest is history. It has grown to be the event for business executives in the cross border ecommerce and import/export industry to gather to share knowledge and grow their professional network. Focusing on quality over quantity, we have decided to keep the size manageable so that you can get to know others on a deeper, more meaningful level.

##Highlight of Cross Border Summit 2018: Ascension and Enlightenment

Pretty bold words and an amazing statement - Ascension and Enlightenment. In 2017 we had our first Cross Border Matchmaker 999 which brought together top Chinese and International ecommerce sellers and industry players, and the business model has been quickly changing. In 2018 we see the industry adapting to the merging of the borders and the Chinese and international sides.

Thus, once 2 sides have met each other and forged relationships, it is time to ascend to the next level. At the third annual Cross Border Summit we will do just that - pushing the bar of the industry higher and challenging the status quo.

Enlightenment, our second theme of this year’s summit is about the realization that we are all the same. Chinese, American, European, African, it doesn’t matter. Let’s focus on becoming more intelligent people with more developed skills under our belt. Let’s drop the borders and the skin color discussion and share knowledge and strategies about being a truly global organization.

##New Features of this Year’s summit - Masterminds, Workshops, Networking Parties, & Business Trips

The core Cross Border Summit conference is Friday April 20 to Saturday April 21, 2018 from 9am to 6pm both days. Action packed with top notch speakers from around the world. No doubt the bar has been raised and our content will be even better than the last.

But there are people who want even more. So - we will be adding more!

* Mastermind - On Thursday April 19, 2018 14:00-18:00, we will have a mastermind session with top speakers visiting from around the world. Danny McMillan, Manuel Becvar, Anthony Lee, and Will Tjernlund will be forming round tables for indepth sessions on your e-commerce and Amazon FBA business. Get the attention you need for your business with intimate tables of up to 6 people to ensure everyone has their fair time to share their business and what they are working on at the moment.

* Workshops - during and after the summit we will offer additional in-depth workshops. Select speakers will arrange 3 hour (or more) deep-dive courses on their specialty. As a ticket holder of the summit, you will then be able to purchase these individually.

* Networking Parties - who doesn’t like a good time with others in your industry? This is where the real deals get done anyway, right? There have always been networking parties during the Cross Border Summit, but this year we are taking it to a whole new level and will have the organizing team more involved. Stay tuned as the official ticket holders will get the details and access to these exclusive evening networking salons.

* Business trip(s) - we are in early discussions with partner organization about arranging trips to Guangzhou for the Canton Fair and other factory visits. This would happen on the day after the conference (Sunday April 22, 2018) and we would arrange bus transportation for those who opt in for this additional business trip.

* Canton fair Bus - for the last few Canton fairs we have been arranging travel to/from Shenzhen to Guangzhou for the Canton Fair season. We will work with attendees to gather bus loads together to make it as easy as possible to come to and from the Cross Border Summit.

Wow, typing this up makes me realize how much bigger this year’s summit will be (lot more work for me too!). We have been listening to your feedback and will be continuing to grow and adjust.

##See You in April?

Hope this Cross Border Summit sounds like your kind of event. It is if you are an established business owner in the cross-border e-commerce and import/export industry. We are focusing on quality of attendees over quantity. Sure, this is China and we could pack the room with the local Shenzhen University students to practice their English to show big numbers.

This conference is not about big numbers. It is about making long term relationships, * Business deals * with other leaders in the industry. Many previous attendees have said one of their favorite parts of the summit is their ability to talk to the speakers afterwards and get to know the other attendees on a more personal basis.

So if you are a serious player in the cross border business industry, we want to see you at the summit. Check out our Cross Border Summit 2018 official page for the latest information on speakers, agenda, ticket prices, and more.

Official Event Website 活动官网：

www.CrossBorderSummit.com/2018

About Venue:

>>>>导航：蛇口网谷企业之家

>>>>GPS Location: Shekou Net Velley

地址：深圳市南山区蛇口南海大道工业六路科技大厦2期B座7层

Address: 7/F,Block B,Technolongy Building2, Gongye 6th Road,Nanhai Avenue 1057#,Shekou, Nanshan District, Shenzhen,China

Telephone 电话：0755-26809118

Cross Border Summit 2017

CBS2017第二届跨境电商国际峰会

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Will Tjernlund

Goat Consulting

Amazon Seller
Danny McMillan

Seller Sessions

Host
Brian Johnson

Founder at PPCScope.com

Amazon Advertising Consultant
Anthony Lee

COO of Zonblast

Author and Speaker on advanced Amazon marketing
Matthew Brennan

Co-Founder China Channel

WeChat Expert, Author, Keynote Speaker, Consultant
Max Wang

龙飞翔 Long Fei Xiang

Founder
Esteban Kadamani

Infinite Windows LLC

Managing Director
Chance Jiang

Chatek.co

CEO
Michael Mike Michelini

Global From Asia

Founder & Host
Daniel Fernandez

AMZclever

Founder
Glenn Ball

Nogogo Online Groceries

Owner and General Manager
Andy Church

Insight Quality Services – Third Party Sourcing & Quality Agency

Problem Solver
Winston Sterzel

Bridging Borders LTD

Owner
Nicole Webb

Master of Ceremonies

Journalist, Writer, Presenter, Media Consultant
Marcin Hashevsky

Amazing Work System

Founder & Consultant
Kim Leitzes

ParkLU

Founder
Leonhard Weese

Supercharger Fintech Accelerator

Mentor
Davide Nicolucci

Growth Hack Consulting HK

Founder & Director
Chris Davey

Source From Asia

MD and Founder
Gilbert Joa

Hong Kong Prime Golf Society

Co-Founder and President
Freda Wan

helping brands from the US and Europe navigate the China market

Consultant
Douglas White

PRDA.asia

Founder/ CEO
Janette Toral

i-Metrics Asia Pacific Corporation

Co-founder
Michael McGillicuddy

Youbanfa Capital

Founder
Zack Franklin

Product and Project Manager

Valuelink Corporation
Kris Wang

Business Development Manager

Qianhai Authority 前海管理局
Carol Zurita

Marketing and Branding Trainer

China-Wide
Meir Simhi

Chief Executive Officer

Brand Masters
Daniella Santana

International Trade Consultant | Startup Mentor

Serial Entrepreneur | China Business Expert
Forest Zhang

Forest Shipping International Ltd

Founder
Kyri Theos

Growth Marketing | Product

Management | Media Relations
Rico Ngoma

Source Find Asia

CEO
Allan Chou

RAIDiCAL Shanghai

CEO
Ashley Galina Dudarenok

Alarice & ChoZan

Founder
Christopher Moore

Digital Marketing Strategist

Digital Marketer
Cadrian Chan

Para Living Inc

Co-founder, CMO
Ricardo Li

Popeye Incubation

Founder & CEO
Patrick Zheng

StarMerx星商

Founder
Damon Barnhurst

Kula Brands

Marketplace Creativity Expert
Emil Jersling

Carjump

Head of Internationalisation
Ray Ng

Unipro Consulting Limited

Founder

Agenda

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14:00

Pre-Event: VIP Mastermind

Brian Johnson, Anthony Lee, Danny McMillan, and Will Tjernlund will host an intimate mastermind round table with VIP ticket holder guests.
19:00

VIP Dinner

Private dinner for VIP guests the night before the event officially starts.

08:00

Registration

Get your badges and grab your seats. Start networking!
09:00

Welcome by Michael Michelini

Get this show on the road. Learn the format, the vision, and exciting announcements on the future of cross border business!
09:30

Leveraging Interpersonal Skills To Increase Sales Between China and Overseas Cultures

Gilbert Joa will inspire us on how we can use soft skills many of us forget about in today’s day and age to stand out when making cross border business deals.
09:50

Building Systems In Your Ecommerce Business

Marcin Hashevsky shares an amazing system to scale your Amazon FBA business, or any business, to the next level with systems.
10:20

Tea Break

Tea, coffee, snacks, and networking with attendees.
10:40

Ranking Across Multiple Amazon Marketplaces

Danny McMillan will get the crowd up to speed on what is working, and what isn’t – when launching your product on Amazon in today’s market.
11:10

Using a Story in Your Videos

Winston Sterzel, China’s First Youtuber, Shares with Us how video connects with us emotionally and gets people to take action
11:30

PPC In Amazon For Differentiation

Brian Johnson Shares what is critical in today’s market – Amazon PPC, and how to stand out from the crowd, from beginning to ongoing.
12:00

Lunch

Buffet Lunch
14:00

Understanding Tencent, WeChat and Chinese tech innovation

Matt Brennan gets us in the right mindset for growing our ecommerce busineses in China with Wechat as the platform
14:00

How to use online freelancers to build a Global Business

Kyri Theos helps us develop our mindset and strategy for finding and growing online freelancers to go truly global.
14:30

Fireside Chat: Crypto, ICO, & Ecommerce

What all this crypto-mania means for me and my e-commerce business? Leonhard Weese and Michael McGillicuddy discuss.
15:00

Panel Discussions A: Amazon “Hacks” To Stand Out

Danny McMillan hosts a Panel with Brian Johnson, Meir Simhi, and Will Tjernlund to discuss how to “hack” Amazon to leverage the power and get ahead.
15:00

Panel Discussions B: Chinese Ecommerce Marketplaces

Learn what current ecommerce sellers in the China market are doing to stay ahead. Kris Wang, Freda Wan, Glenn Ball, and Max Wang dive into Chinese e-commerce thinking.
15:45

Tea Break

Tea, coffee, snacks, and networking with attendees.
16:00

Panel Discussions A: Facebook Ads: Staying on Top

Facebook advertising experts will lay it out for us, what is hot, and what is not, in paid Facebook ads. Anthony Lee, Davide Nicolucci, and Daniel Fernandez give us food for thought on how to keep ahead.
16:00

Panel Discussions B: KOLs and Influencers for E-Commerce

How to stay ahead in ecommerce today? Get influencers, but what exactly is it and how to leverage them?
16:00

Cross Border E-Commerce into China via FTZ

Kris Wang from the Qianhai Government Authority will share the latest tips and strategies for getting your products sold in China via cross-border e-commerce
16:25

Developing Cross-Border E-commerce Opportunities in Southeast Asia

Janette Toral from Digital Filipino will give us tips and strategies on the budding opportunities happening in Southeast Asia, from Philippines to Indonesia and more.
16:50

Round Tables & Networking

Connect with speakers and attendees in smaller groups (huddles) and recap what we learned today with actionable advise.
17:45

Closing Remarks

Recap of what we learned and accomplished today.
19:00

After Party

The Cross Border Summit is officially over at 6pm. We will have evening location for networking and continued conversations.
20:00
Fireside Chat: Brian Johnson’s First Time in China

During the after party, we will have some fun and sit down with Brian and learn how his first experience in China has been so far, as well as have audience give him some pointers.
- Brian Johnson
  
  Founder at PPCScope.com
  
  Amazon Advertising Consultant

08:00

Registration

Get your badges and grab your seats. Start networking!
09:00

Using Hong Kong For Cross-Border Ecommerce

Chris Moore shares insights and strategies on how using Hong Kong can give you an advantage on selling into Mainland China.
09:30

How to Get Media interested in your Message and How to Handle it

Nicole Webb shares her knowledge doing international PR for companies inside and outside of China
09:50

Branding On and Off Marketplaces

Anthony Lee shares what is really takes to make a true brand, in the marketplace and off.
10:20

Tea Break

Tea, coffee, snacks, and networking with attendees.
10:35

South America & China Connection & Opportunity

Esteban Kadamani gives us an overview of the growing opportunity between South America and China
10:55

Fireside Chat Logistics for FBA – the future

We discuss what is working and what isn’t in the logsitcs and supply chain of Amazon FBA and ecommerce in general
11:15

Finding & Vetting The Right Chinese Business Partner

Allan Chou gives us various case studies and real world examples for what works, and what doesn’t – when finding the right partner in China
11:35

From Zero to 2600 SKUs in 6 months

Will Tjernlund dazzles us with the strategy he used to grow an Amazon account to 2600 SKUs in an systemized and automated fashion.
12:00

Lunch

Buffet Lunch
13:30

Content Marketing On Social Media

Doug White shares his secret formula of combining content marketing with social media to grow your brand and drive sales.
13:30

Starting and Growing an Amazon FBA business Remotely

One of GFA’s very own “E-commerce Gladiators” shares the story of starting up the Amazon FBA business, Para Living Inc from this very blog and podcast – all done remotely!
14:00

Fireside Chat: Amazon + Sourcing Combo

Chris Davey sits down and shares with us the story of leveraging sourcing and ecommerce to get a winning combination
14:00

Using More than Wechat In China

We know Wechat is all the “rage” in China – but Ashley Galina Dudarenok gives us tips and insights on how to use other social platforms for Chinese marketing. It’s not all about WeChat: hope to market in China through Weibo, video and live-streaming platforms.
14:20

Developing Wechat Apps: Dos and Don’ts

Chance Jiang gives us the insights needed to know how to develop an app to grow ecommerce in China
14:20

Amazon PPC/AMS in 2018

Daniel Fernandez shares what is working and what isn’t in paid advertising in 2018
14:40

Building Brand Assets Fast & Easy

Zack Franklin shares insights on how to build websites, videos, and more multimedia content to grow your brand fast!
14:40

Cracking into Tmall and Ecommerce Marketplaces

Freda shares her story of how brands have seen success entering Chinese e-commerce marketplaces
15:00

Panel Discussions A:Manufacturing & Product Development Today

This panel talks about making! Selling is important, but here we discuss making and keeping the product top notch. Andy Church, Rico Ngoma, Damon Barnhurst share what is working on making a winning product.
15:00

Panel Discussions B: Chinese Social Media entry and growth.

For those looking to grow in China, the only option is social media, we dive deep here with experts. Matt Brennan,Chance Jiang, and Freda Wan share.
15:45

Tea Break

Tea, coffee, snacks, and networking with attendees.
16:00

Panel Discussions A:Expansion into Latin America Markets

A continuation from the morning session, those wanting to crack into the growing Latin American markets are welcome to join and engage with Esteban Kadamani in this interactive session.
16:00

Panel Discussions B: Women in E-commerce

How are women leading the charge in e-commerce and tech. A panel of female leaders share the past, present, and future. Hosted by Nicole Webb with guests： Ashley Galina Dudarenok，Carol Zurita, Dany Santana, Forest Zhang
16:50

Round Tables & Networking

Connect with speakers and attendees in smaller groups (huddles) and recap what we learned today with actionable advise.
17:45

Closing Remarks

Recap of what we learned and accomplished today.
19:00

After Party

The Cross Border Summit is officially over at 6pm. We will have evening location for networking and continued conversations.

09:30
Workshop A:Systematizing Your Amazon Business with Marcin Hashevsky

Intensive workshops from select speakers to follow up and act as an encore (additional fee, information coming soon). Systematizing Your Amazon Business with Marcin Hashevsky, $350 USD.
- Marcin Hashevsky
  
  Amazing Work System
  
  Founder & Consultant
09:30
Workshop B:Wechat Marketing For Business with Matt Brennan

Intensive workshops from select speakers to follow up and act as an encore (additional fee, information coming soon). Wechat Marketing For Business with Matt Brennan, $200 USD
- Matthew Brennan
  
  Co-Founder China Channel
  
  WeChat Expert, Author, Keynote Speaker, Consultant
10:00

Canton Fair Trip

We will be taking a bus to Canton Fair together, for more information check our Canton Fair trip page. Join Brian Johnson, Rico Ngoma, and others on this interactive trip. This trip requires an additional fee, and we have a special offer for CBS2018 attendees, packages starting at $197 USD learn more about the trip.

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Sponsors 特别鸣谢
- Sponsors 特别鸣谢 INFINITE
  
  INFINITE
- Sponsors 特别鸣谢 INSIGHT
  
  INSIGHT
- Sponsors 特别鸣谢 Ennoplus技加科技
  
  Ennoplus技加科技
- Sponsors 特别鸣谢大森林物流
  
  大森林物流
- Sponsors 特别鸣谢云途物流
  
  云途物流
- Sponsors 特别鸣谢 WCWS
  
  WCWS
- Sponsors 特别鸣谢 Floship
  
  Floship
Media Partner 媒体合作伙伴
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支持单位
- 支持单位广东省网商协会
  
  广东省网商协会
- 支持单位
  
  深圳市跨境电商供应链服务协会